It is the season of love and Nigeria’s leading low cholesterol milk brand from the stables of FrieslandCampina WAMCO, Three Crowns milk, welcomes Valentine’s Day 2021 with its unique #TCHappilyEverAfter Campaign.
The campaign which focuses on celebrating the past, present and future of love relationships between moms and their spouses or best friends, is one of the many ways through which the brand has chosen to celebrate the season with its esteemed consumers and their loved ones.
Speaking on the details of the campaign, the Marketing Manager, Three Crowns, Omolara Banjoko, disclosed that the campaign will be executed digitally on Twitter,
Instagram and Facebook. It will feature quite a number of exciting activities. During the campaign, lucky participants nationwide will win dinners for themselves and their loved ones.
According to Banjoko, moms or mother figures will be asked to share pictures that depict progress in their relationships or friendships for three consecutive days to qualify for the reward.
“Each day of the campaign, participants will be given a specific theme (friendship/couple, slay goals and aspiration) and they would be required to share three pictures that capture each theme” she said.
On how winners will be rewarded, Banjoko explains: “At the end of the campaign, 20 winners with unusual stories and pictures with the highest engagement will be selected and rewarded with a digital dinner date to celebrate Valentine’s Day. This dinner will feature stellar performance by award-winning singer and songwriter, Chike-Ezekpeazu Osebuka, who will serenade our winners with some of his hit songs.
On her part, Brand Manager Three Crowns, Chioma Otisi-Igwe, explained that the #TCHappilyEverAfter campaign provides an opportunity for the brand to demonstrate as usual, its love and care for its esteemed customers and their loved ones especially mothers.
“We are inspired by the immense love and care our mothers have always shown us, which is why we have centered this campaign around the act of showing appreciation to them and their spouses or best friends,” Otisi-Igwe added.
As Nigeria’s leading low cholesterol milk brand, Three Crowns has nourished mothers and their families for more than 30 years with essential vitamins and minerals that support their well-being.
The “TCHappilyEverAfter” campaign runs from February 4-14, 2021.
Three Crowns is a leading Nigerian milk brand from the stable of FrieslandCampina WAMCO, Nigeria’s foremost dairy company for over 60 years. The company believes that milk is an essential nutrient for every individual. As Nigeria’s leading low cholesterol milk brand, Three Crowns has nourished mothers and their families for more than 30 years with essential vitamins and minerals that support their well-being.
Three Crowns is the first milk brand to show care for mothers and acknowledges the important role they play in the family. The brand recognizes that when mothers as primary care givers are taken care of, this positively impacts the care they give to their families. The brand has thus given itself the patriotic task of encouraging women to eat and live healthy, thereby making the family happy.
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